Digital/Active

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing red display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a pice of fashion history.

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing red display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing green display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing green display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

This refined timepiece features a gold-tone rectangle case and a sleek black dial. The gold-tone stainless steel band, paired with a secure fold-over buckle closure, adds a touch of sophistication to any ensemble. The Metro watch embodies sturdy construction and urban elegance, featuring a day and date calendar and a backlit LED display.

This chic timepiece features a gold-tone rectangle case and a bold black dial that effortlessly blends fashion and function. The black stainless steel band with a convenient fold-over buckle closure adds a touch of modern sophistication to any look. The Metro watch embodies sturdy construction and urban elegance, featuring a day and date calendar and a backlit LED display.

Crafted with care from recycled ocean-bound plastic sourced from Tide Ocean Material SA, the Wave collection embodies a commitment to sustainability. Offering a vibrant array of colors, including orange with a black case, green with a black case, and white with a navy case. Engineered for both style and comfort, these timepieces feature natural materials for a sustainable experience. Designed to retain their shape over time, Wave watches prioritize ultimate comfort while being mindful of the environment. Join the movement towards sustainable fashion with Wave, where eco-consciousness meets impeccable design. Armitron is a proud supporter of the Wildlife Conservation Society (WCS) and is donating $30,000 to help advance its mission to save wildlife and wild places worldwide.

Crafted with care from recycled ocean-bound plastic sourced from Tide Ocean Material SA, the Wave collection embodies a commitment to sustainability. Offering a vibrant array of colors, including orange with a black case, green with a black case, and white with a navy case. Engineered for both style and comfort, these timepieces feature natural materials for a sustainable experience. Designed to retain their shape over time, Wave watches prioritize ultimate comfort while being mindful of the environment. Join the movement towards sustainable fashion with Wave, where eco-consciousness meets impeccable design. Armitron is a proud supporter of the Wildlife Conservation Society (WCS) and is donating $30,000 to help advance its mission to save wildlife and wild places worldwide.

Statement making in a small package, these petite Digital Chronograph Resin Straps will have you ready to go.

Embark on a journey of modern functionality with the Pulse, a round-cased digital sports watch boasting a pristine white facade. The matching silicone band ensures comfort and durability, secured with a practical buckle closure. Beyond its sleek design, this timepiece offers practical features like a 24-hour time display bezel and a comprehensive date and month calendar. Amp up your active style with a wristwatch that seamlessly blends contemporary flair with functionality.

Dive into a world of dynamic style with the Pulse: a round-cased digital watch showcasing a lively lavender case that exudes individuality. The blush silicone band, secured by a reliable buckle closure, adds a touch of whimsy to your wrist. Beyond its appearance, this timepiece effortlessly combines style and utility, featuring a 24-hour time display bezel and a comprehensive date and month calendar. Make a statement with this watch that combines color and functionality in a harmonious blend.

Experience the dynamic synergy of style and functionality with the Pulse, a round-cased digital sports watch cloaked in a sleek black exterior. The matching black silicone band ensures comfort and resilience, securely fastened with a practical buckle closure. Striking a perfect balance between bold aesthetics and utility, this timepiece showcases a 24-hour time display bezel and a comprehensive date and month calendar. Enhance your active ensemble with this all-black sports watch, featuring contemporary design elements for essential practicality.

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing white display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Built for Performance, this no-nonsense Digital Chronograph Resin Strap will get you the results you strive for.

Statement making in a small package, this petite digital chronograph watch will have you ready to go.  27MM Resin Case Resin Strap with Buckle Closure Features include hours, minutes, seconds, chronograph, alarm, second time zone and backlight functions LCD Display Water Resistant to 330 Feet Download Manual

Let your over sized Digital Chronograph Resin Strap take you from the office to the gym. 52.5mm Resin Case Resin Strap with Buckle Closure Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions LCD Display Water Resistant to 330 Feet Available in Black/Blue & Yellow/Black Download Manual

Let your over sized Digital Chronograph Resin Strap take you from the office to the gym. 52.5mm Resin Case Resin Strap with Buckle Closure Features include time, seconds, day/date, chronograph with lap time, alarm, dual time, 12/24 hour time and backlight functions LCD Display Water Resistant to 330 Feet Available in Black/Blue & Yellow/Black Download Manual

A combine a traditional classic with modern utility with this analog-digital style that will keep you ahead of the pack. 52mm Resin Case Resin Strap with Buckle Closure Features include time, second, day/date, chronograph with lap time, pacer, 5 alarms, dual time, 12/24 hour time, 100 year calendar, countdown timer, hourly chime and backlight with 3 second delay and fade Analog-Digital Movement Water Resistant to 330 Feet Available in Black/Blue, Black/Gray, Green/Black, Red/Black & White/Gray Download Manual

A combine a traditional classic with modern utility with this analog-digital style that will keep you ahead of the pack. 52mm Resin Case Resin Strap with Buckle Closure Features include time, second, day/date, chronograph with lap time, pacer, 5 alarms, dual time, 12/24 hour time, 100 year calendar, countdown timer, hourly chime and backlight with 3 second delay and fade Analog-Digital Movement Water Resistant to 330 Feet Available in Black/Blue, Black/Grey, Green/Black, Red/Black & White/Grey Download Manual

Meet the Armitron Connect Matrix Smartwatch, a sleek and powerful accessory ready to enhance your lifestyle. Designed with an AMOLED high-definition touchscreen display, a silicone band with quick-release technology, a rotating crown for easy navigation, and magnetic rapid charging capabilities. Easily stay connected by making and receiving calls directly from your wrist and personalize your smartwatch experience with custom dials from your smartphone gallery. Stay on top of your fitness goals with Blood Oxygen/SpO2, heart rate monitoring, and various sports modes. Enjoy additional features, like music control, women's reproductive health tracking, voice assistant, camera control, and more. The Matrix smartwatch is your ultimate companion for staying connected and active. 44mm base metal case AMOLED 1.78" 368*448 high-definition touchscreen display Magnetic rapid charger included  22mm silicone magnetic band with quick-release technology Easily adjustable band – no tools needed Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

Elevate your active lifestyle with the Apex, a sporty black case watch featuring a stainless steel top ring and red push buttons. The black dial, accented with white and red printing, exudes boldness. Equipped with an altimeter, barometer, temperature reference, weather station, 5 alarms, 99 laps memo, stopwatch, countdown timer, world time, adjustable LCD contrast, and an EL backlight. This timepiece delivers superior functionality for all your adventurous endeavors.

Infuse energy into your lifestyle with the Apex, a sleek black case watch boasting a stainless steel top ring and stylish black push buttons. The black dial, adorned with white and orange printing, radiates a sense of dynamism. Secure it with the vibrant orange strap and dive into action with features like an altimeter, barometer, temperature reference, weather station, 5 alarms, 99 laps memo, stopwatch, countdown timer, world time, adjustable LCD contrast, a 60 dots-matrix LCD display, and an EL backlight. This timepiece delivers superior functionality for all your adventurous endeavors.

Immerse yourself in a dynamic lifestyle with the Apex, a sleek black case watch showcasing a stainless steel top ring and stylish light gray push buttons. The black dial, accentuated by crisp white printing, exudes a timeless aesthetic. The gray strap adds a touch of versatility, while features like an altimeter, barometer, temperature reference, weather station, 5 alarms, 99 laps memo, stopwatch, countdown timer, world time, adjustable LCD contrast, a 60 dots-matrix LCD display, and an EL backlight. This timepiece delivers superior functionality for all your adventurous endeavors.

Inspired by the spirit of streetwear, Rogue blends cultural and style elements from the past and present to deliver a sophisticated, yet casual watch design. Rich with multi-function chronograph features, Rogue defies convention, combining modern technology with a sleek retro-style case and band.

The Rogue Iridescent watch effortlessly combines contemporary and retro influences, creating a stylish accessory for the modern trendsetter. Featuring a polished black dial, durable mineral crystal, and a vibrant rainbow-colored case and band, the Rogue Iridescent exudes a captivating style. The watch integrates cutting-edge digital movement and chronograph functionality, enhanced by the secure and convenient fold-over buckle closure.

Inspired by the spirit of streetwear, Rogue blends cultural and style elements from the past and present to deliver a sophisticated, yet casual watch design. Rich with multi-function chronograph features, Rogue defies convention, combining modern technology with a sleek retro-style case and band.

These digital chronograph silicone strap watches are great to time your workouts or wear to work. 43.5mm Resin Case Silicone Strap with Buckle Closure Features include time, seconds, day/date, chronograph with lap time, alarm, 12/24 hour time and backlight with 3 second fade LCD Display Water Resistant to 165 Feet Available in Black/Red, Blue/Black, Magenta/Black & Powder Blue/Rose Gold Download Manual

Built for performance, this no-nonsense digital watch will get you the results you strive for.

Built for Performance, this no-nonsense Digital Chronograph Resin Strap will get you the results you strive for.

Our bestselling Griffy® is back in blue! Stranger Things fans to the front. The Griffy™ updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing blue display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Stranger Things fans to the front. The Griffy® updates Armitron’s original genre-defining LED digital watch from the 1970’s with a flashing blue display that waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Experience the pinnacle of durability and connectivity with the Armitron Connect Sync Smartwatch. Crafted with a rugged design, this smartwatch boasts a full touchscreen, music control, women's reproductive health tracking, voice assistant, hydration reminders, and more. Seamlessly make and receive calls directly from your wrist, stay in the loop with message notifications, and track your fitness journey with features like calorie tracking, heart rate monitoring, sports mode, and a step counter. The Armitron Connect Sync Smartwatch combines ruggedness with advanced technology for the ultimate wearable experience. 53mm ABS case LCD TFT 1.39" 360*360 display  Magnetic rapid charger included  26.5mm durable TPU band with quick-release technology Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

The Goldfinch is a stealthy double agent of style. On the surface, its black IP plated stainless steel case and striking yellow dial suggest an elegant dress watch. But dig deeper and you'll discover the makings of a multifunction sport watch ready for any adventure: ana-digi movement, subdial displays, and luminescent hands and markers.

Grab your new workout buddy, this sports watch will help you reach a new PR. 

Rooted in a dedication to our planet's well-being, the Reef watch is a testament to sustainable craftsmanship. Forged from recycled ocean-bound plastic sourced from Tide Ocean Material SA, with an ivory case, the Reef champions the preservation of marine environments. This solar powered watch is complemented by a ivory-tone dial with Arabic indexes, a matching bezel, and a gray natural rubber strap, blending style and comfort with environmental consciousness. Armitron is a proud supporter of the Wildlife Conservation Society (WCS) and is donating $30,000 to help advance its mission to save wildlife and wild places worldwide.

Rooted in a dedication to our planet's well-being, the Reef watch is a testament to sustainable craftsmanship. Forged from recycled ocean-bound plastic sourced from Tide Ocean Material SA, with a black case, the Reef champions the preservation of marine environments. This solar powered watch is complemented by a black dial with Arabic indexes, a matching bezel, and a white natural rubber strap, blending style and comfort with environmental consciousness. Armitron is a proud supporter of the Wildlife Conservation Society (WCS) and is donating $30,000 to help advance its mission to save wildlife and wild places worldwide.

Rooted in a dedication to our planet's well-being, the Reef watch is a testament to sustainable craftsmanship. Forged from recycled ocean-bound plastic sourced from Tide Ocean Material SA, with an orange case, the Reef champions the preservation of marine environments. This solar powered watch is complemented by a gray dial with Arabic indexes, a coral-tone bezel, and a black natural rubber strap, blending style and comfort with environmental consciousness. Armitron is a proud supporter of the Wildlife Conservation Society (WCS) and is donating $30,000 to help advance its mission to save wildlife and wild places worldwide.

Meet the Armitron Connect Matrix Smartwatch, a sleek and powerful accessory ready to enhance your lifestyle. Designed with an AMOLED high-definition touchscreen display, a silicone band with quick-release technology, a rotating crown for easy navigation, and magnetic rapid charging capabilities. Easily stay connected by making and receiving calls directly from your wrist and personalize your smartwatch experience with custom dials from your smartphone gallery. Stay on top of your fitness goals with Blood Oxygen/SpO2, heart rate monitoring, and various sports modes. Enjoy additional features, like music control, women's reproductive health tracking, voice assistant, camera control, and more. The Matrix smartwatch is your ultimate companion for staying connected and active. 44mm base metal case AMOLED 1.78" 368*448 high-definition touchscreen display Magnetic rapid charger included  22mm silicone magnetic band with quick-release technology Easily adjustable band – no tools needed Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

Meet the Armitron Connect Matrix Smartwatch, a sleek and powerful accessory ready to enhance your lifestyle. Designed with an AMOLED high-definition touchscreen display, a silicone band with quick-release technology, a rotating crown for easy navigation, and magnetic rapid charging capabilities. Easily stay connected by making and receiving calls directly from your wrist and personalize your smartwatch experience with custom dials from your smartphone gallery. Stay on top of your fitness goals with Blood Oxygen/SpO2, heart rate monitoring, and various sports modes. Enjoy additional features, like music control, women's reproductive health tracking, voice assistant, camera control, and more. The Matrix smartwatch is your ultimate companion for staying connected and active. 44mm base metal case AMOLED 1.78" 368*448 high-definition touchscreen display Magnetic rapid charger included  22mm silicone magnetic band with quick-release technology Easily adjustable band – no tools needed Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

Meet the Armitron Connect Matrix Smartwatch, a sleek and powerful accessory ready to enhance your lifestyle. Designed with an AMOLED high-definition touchscreen display, a silicone band with quick-release technology, a rotating crown for easy navigation, and magnetic rapid charging capabilities. Easily stay connected by making and receiving calls directly from your wrist and personalize your smartwatch experience with custom dials from your smartphone gallery. Stay on top of your fitness goals with Blood Oxygen/SpO2, heart rate monitoring, and various sports modes. Enjoy additional features, like music control, women's reproductive health tracking, voice assistant, camera control, and more. The Matrix smartwatch is your ultimate companion for staying connected and active. 44mm base metal case AMOLED 1.78" 368*448 high-definition touchscreen display Magnetic rapid charger included  22mm silicone magnetic band with quick-release technology Easily adjustable band – no tools needed Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

Tetra is funky reimagination of Armitron's original LED digital watch. The vintage-inspired oblong case design is finished with polished silver, gold, and black-plated versions. The flashing digital display waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Tetra is funky reimagination of Armitron's original LED digital watch. The vintage-inspired oblong case design is finished with polished silver, gold, and black-plated versions. The flashing digital display waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history.

Tetra is funky reimagination of Armitron's original LED digital watch. The vintage-inspired oblong case design is finished with polished silver, gold, and black-plated versions. The flashing digital display waits in sleek black sleep mode until activated by pressing the side button. Strap on this retro minimalist style and wear a piece of fashion history. Available exclusively on Armitron.

The Armitron Connect Eclipse Smartwatch offers a blend of style and functionality, featuring a full touchscreen and a comfortable silicone, quick-release band for ultimate convenience. Boasting rapid charging capabilities and exceptional battery performance, you can stay connected on the go by making and receiving calls directly from your wrist. Track your fitness goals with calorie tracking, heart rate monitoring, step counting, and sports modes. This smartwatch ensures you stay on top of your health and productivity, with additional features such as sleep tracking, women's reproductive health tracking, sedentary reminders, breathing exercises, and more.  45mm ABS case TFT 1.83" 240*280 LCD display  Magnetic rapid charger included  20mm silicone band with quick-release technology Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

The Armitron Connect Eclipse Smartwatch offers a blend of style and functionality, featuring a full touchscreen and a comfortable silicone, quick-release band for ultimate convenience. Boasting rapid charging capabilities and exceptional battery performance, you can stay connected on the go by making and receiving calls directly from your wrist. Track your fitness goals with calorie tracking, heart rate monitoring, step counting, and sports modes. This smartwatch ensures you stay on top of your health and productivity, with additional features such as sleep tracking, women's reproductive health tracking, sedentary reminders, breathing exercises, and more.  45mm ABS case TFT 1.83" 240*280 LCD display  Magnetic rapid charger included  20mm silicone band with quick-release technology Water resistance of up to 1.5 meters for 30 minutes Free Armitron Connect App compatible with Android 5.0+ and iOS 9.0+

The Racer Silicone Band features a bold stripe design and a sturdy stainless steel buckle for a sporty, chic look. With its textured grooves and striking details, this strap has a refined, contemporary edge. Enhance your Apple Watch with a blend of comfort and style—it’s the details that matter. Breathable, premium silicone strap. Universally sized to fit most wrists. Apple Watch not included.

The Racer Silicone Band features a bold stripe design and a sturdy stainless steel buckle for a sporty, chic look. With its textured grooves and striking details, this strap has a refined, contemporary edge. Enhance your Apple Watch with a blend of comfort and style—it’s the details that matter. Breathable, premium silicone strap. Universally sized to fit most wrists. Apple Watch not included.

The Racer Silicone Band features a bold stripe design and a sturdy stainless steel buckle for a sporty, chic look. With its textured grooves and striking details, this strap has a refined, contemporary edge. Enhance your Apple Watch with a blend of comfort and style—it’s the details that matter. Breathable, premium silicone strap. Universally sized to fit most wrists. Apple Watch not included.